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Amazon sellers to resume shipping nonessential items after coronavirus ban
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Amazon.com Inc. will begin allowing third-party sellers on its platform to resume shipping so-called nonessential items this week, a signal that the company is ramping up to meet broader consumer needs, according to people familiar with the matter.
Last month, Amazon made a decision to prioritize at its warehouses those items deemed essential during the coronavirus outbreak, such as cleaning products, health-care items and shelf-stable food. Amazon stopped accepting shipments of items from sellers that didn't correspond to the shopping needs of consumers hunkering down during the pandemic. The mandate caused unrest for its army of third-party sellers, which account for 58% of Amazon's sales.
Sellers of items unrelated to health, wellness and cleaning will be able to send inventory to Amazon later this week, but there are limits on how much they can ship to ensure there is warehouse space for essential goods, people familiar with the matter said.
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Amazon confirmed the plans. "Later this week, we will allow more products into our fulfillment centers," a spokeswoman for the Seattle-based company said. "Products will be limited by quantity to enable us to continue prioritizing products and protecting employees, while also ensuring most selling partners can ship goods into our facilities."